June 4, 2020 Uncategorized Your email address: Start Quiz! 1. Which two actions can cause an anonymous visitor to convert into an identified prospect? Choose 2 answers. Viewing more than one web page Submitting a form on a landing page Matching an automation rule Clicking on a tracked link in an email 2. Which two actions can be used to change a prospect's Pardot campaign? Choose 2 answersCreate an automation rule to change Pardot campaign for prospects meeting certain criteria. Create a segmentation rule to change the Pardot campaign for prospects meeting certain criteria. Add the prospect to a static list. Manually change the prospect's Pardot campaign when editing the prospect record. 3. You just returned from a trade show. You have 300 new leads that you met at the show and you want to enter them into Pardot and send them a follow up list email. How do you set this up? Create a campaign and an automation rule Create a list Create both a campaign and a list for the prospects Create a campaign 4. Which two events trigger a prospect record to sync from Pardot to the CRM? [Choose 2 answers]Mapping new custom fields Opening an email Form submission Landing page submission 5. How can a visitor become a known prospect?Visiting a landing page Through the CRM connector Filling out a form Opening an email 6. What is the difference between Pardot and Salesforce campaigns? Pardot campaigns track a prospect's first interaction and Salesforce campaigns can support multiple interactions. Pardot campaigns track multiple prospect interactions and Salesforce campaigns can support only one interaction. Pardot campaigns contain prospect data like grade or score. Salesforce campaigns do not contain this kind of data about leads or contacts. There is no difference between Salesforce and Pardot campaigns. Loading...
